(Los Angeles, CA) The name Southern California Magazine Group no longer fits the company, and publisher Jeff Levy has changed it to better suit its hugely expanded scope.
“We don’t think of it as growing pains, but rather growing gains,” Levy said. “Our first love is the printed word, but given everything else we do, the term ‘magazine’ seemed limiting. For several years, we’ve not only been magazine publishers, but multimedia providers in the newest sense of the word. We’ve grown with consumers’ need for online-, mobile- and social media-delivered information.”
The company is now the Southern California Media Group.
SCMG’s array of print publications include WHERE Los Angeles, WHERE Orange County, WHERE San Diego, WHERE Guestbook Los Angeles, WHERE Guestbook Orange County, WHERE Guestbook San Diego, dozens of Los Angeles and San Diego editions of PERFORMANCES Magazine and various visitor maps. The company’s significant online presence includes WhereLA.com, WhereOC.com and WhereSD.com—where you can also now flip through digital issues of the magazines and print out maps and guides—as well as the global WhereTraveler.com mobile app.
“We continue to provide the most current and provocative information to Southern California visitors and performing-arts audiences, researched and curated by our local editorial staffs,” Levy continued. “Now we reach even more visitors. Our audience has grown.”
For more information, contact Audrey Nimura at 310.280.2880.